Master Storytelling for Executives

Find the story. Shape the story. Tell it so people remember.

Master Storytelling for Executives is ideal for: Executives, senior leaders, managers, consultants, facilitators, and other professionals who need to communicate ideas with clarity and impact. It is especially valuable for those who lead change, influence decisions, present to stakeholders, build trust, shape culture, or need their messages to be understood, remembered, and acted upon.

Program Hours: 13

Dates & Times:

Wednesday, September 9 | 2:00–5:00 p.m. Central
Online Master Storytelling Intensive
Saturday, September 12 | 1:00–5:00 p.m. Central
Master Storytelling Lab | LIVE in Austin, Texas
Plus: Individual story development and coaching with Jonathan Peters, PhD
The remaining program hours are dedicated to guided story development, rehearsal, reflection, and individualized coaching as you develop and strengthen your own stories between and beyond the live sessions.

Format: A highly interactive online intensive followed by a four-hour, in-person Master Storytelling Lab in Austin. Both sessions will be recorded and available to participants following the program. Plus One-on-One coaching.

$997 paid in full
Payment plans available at checkout.

Class size limited to 12.

RESERVE YOUR SEAT

Learn how to uncover stories from your own experiences, identify the moments worth telling, and shape them with purpose. Then you’ll take those stories further, using tension, detail, emotion, pacing, and narrative craft to make them more compelling and memorable.

And because a great story is more than the words you write, you’ll work on the telling. Practice pacing, pauses, vocal variation, movement, eye contact, gesture, and stage presence to discover how your delivery changes what an audience experiences.

Throughout the program, you’ll use the Master Storytelling Cards to discover, craft, strengthen, rehearse, and refine stories you can use in presentations, meetings, change initiatives, leadership conversations, and other moments when your message needs to matter.

This isn’t a course about storytelling. You’ll be telling stories.

A STORYTELLING JOURNEY.

Move your story forward. Find it, build it, make it better, and ultimately get it out of your head and into the room.

DISCOVER

Find the story worth telling. Mine your own experiences for the moments, decisions, people, surprises, challenges, and turning points that have something worth saying.

CRAFT

Turn experience into story. Work with character, tension, scene, detail, dialogue, openings, endings, and narrative choices to give your story shape and purpose.

ELEVATE

Make a good story memorable. Experiment with emotion, specificity, contrast, editing, pacing, and revelation. Discover what to expand, what to cut, and where the real story lives.

DELIVER

Get the story off the page. Practice pacing, pauses, voice, movement, gesture, eye contact, silence, and stage presence. Rehearse it. Get feedback. Adjust it. Tell it again.

SEPTEMBER 12: THE MASTER STORYTELLING LAB

Bring everything together in our final four-hour experience, live in Austin.

From a Client:

The Master Storytelling experience transformed how we communicate.

We no longer just share information and hope people understand why it matters. We’ve learned how to find the story inside the message, connect logic with emotion, and communicate in a way people actually remember. Whether we’re leading change, presenting an idea, or asking people to take action, we’re much more intentional about the stories we choose and how we tell them.

Jimbo Clark
B❒X Creator, Innogreat Founder