It started with a gap...
When the World Congress of Gamification, held annually in Spain, was cancelled in 2017, Monica Cornetti, along with thousands of professionals around the world, felt the loss of an event that brought together the leading people in gamification.
Worse, there hadn't been a gamification conference of note in the United States since 2014.
Recognizing the need for a conference that would further the application of gamification, especially in the learning and development space...
...Monica approached Training Magazine with the need for a gamification of learning conference.
She knew that while she had the vision and the drive to create GamiCon, her company, Sententia, Inc., lacked the structure and resources to put on a conference at the scale she wanted.
Monica already had a relationship with Training Magazine, having spoken at their conferences and presented several pre-conference events for them. She also saw, from both behind the scenes and as a participant, the quality of conferences that Training Magazine produces. She soon discovered that they were also open to her crazy ideas about taking conferences beyond the next level.
From this partnership, an unprecedented conference experience bloomed...
A Gamification Conference that is Actually Gamified.
Not content to have just-another-conference, Monica's vision included gamifying the conference experience. Why talk about the gamification of learning while using old conference models that involved people passively sitting and listening to speakers drone on and on?
Once again tapping into her network, Monica reached out to Bernardo Letayf. Leveraging the gamification power of his platform BLUErabbit, Bernardo has successfully gamified every GamiCon whether live or virtual.
In this way, GamiCon practices what it preaches!
Inaugural Year: 2018
Chicago: What we didn't know is that we were competing with the Chicago Marathon when we scheduled the first GamiCon. Since we were at the McCormick Center, which is at mile 20, we were effectively locked in during the race.
2019: The Big Easy
New Orleans, baby! If you want to be creative and play, you need a creative and playful environment, and the Big Easy did not disappoint!
2020: ATX Virtual Playshops
GamiCon 2020 was set to take place in Sententia's hometown of Austin, TX, but of course, the Pandemic disrupted those plans. We pivoted to offering five playshops from top designers from around the world with celebrity drop-ins.
Training Magazine fully expected to be able to hold Training Conference in Orlando in February 2021, and they asked Sententia to host GamiCon as a pre-con for the conference. We jumped in full-speed to have a post-pandemic experience. But as the Pandemic continued on, it became clear that we would have to be virtual. Which raised the question, "What does a virtual conference offer that a traditional one does not?" Monica's answer? "We're not bound by time and space." So Monica got the idea to have a conference that ran for a full 48 hours, spanning the globe twice; thus allowing speakers and audiences to attend live in their time zone and listen to replays of events that occurred while they were sleeping.