Meet Robert

Robert Feeney is Chief Vision Officer at Knowledge as a Service (KaaS) and creator of Ringorang, an award-winning learning reinforcement platform that combines behavioral science, game mechanics, and spaced practice to improve knowledge retention and performance. Throughout his career, Robert has helped organizations rethink how learning extends beyond the classroom through engaging, measurable experiences that drive long-term behavior change.

Known for making complex ideas practical and immediately applicable, Robert helps learning professionals understand not only why game mechanics work, but how to apply them in ways that improve learning rather than distract from it.

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Robert Feeney
Chief Vision Officer | Knowledge as a Service (KaaS)
Creator of Ringorang

Monday, September 14
2:45 - 4:00 PM

Build It: From Concept to Playable Prototype

You've defined your learner, created your story, and designed the experience. Now it's time to build something people will actually want to play. 

As a GamiCon ATX participant, you'll discover why effective game-based learning is about far more than points, badges, and competition. During this hands-on build sprint, Robert will help you identify the mechanics that create curiosity, encourage meaningful decisions, provide timely feedback, and motivate learners to continue exploring.

Working alongside AI, you'll brainstorm game mechanics, refine learner interactions, strengthen feedback loops, prototype game elements, and simplify design decisions. Guided design challenges will encourage you to rethink learner choices, introduce meaningful consequences, and ensure every mechanic supports your learning objectives rather than distracting from them.

This is where your project begins to feel real. You'll continue building your Make It Real Blueprint as you create the first playable version of your learning experience.

By the end of this session, you'll have completed the Build It section of your Make It Real Blueprint and leave Day One with a playable prototype ready to test, refine, and strengthen during Day Two. 

What You'll Build

This is where your design becomes something learners can experience.

You'll move beyond planning and begin assembling a working prototype that demonstrates how your learning experience functions. AI helps you rapidly explore mechanics, interactions, feedback, and learner choices while keeping your focus on meaningful learning outcomes.

By the end of this session, you will: 

• Select mechanics that support learning. 
• Design meaningful learner choices. 
• Create feedback and consequences. 
• Prototype your learning experience. 
• Prepare your project for playtesting. 
• Complete the Build It section of your Make It Real Blueprint. 

Where This Fits in Your Journey

Everything you've completed so far comes together during this Quest.

With your challenge defined, your learner understood, and your learning activities designed, you're ready to create the first playable version of your experience.

Define It → Frame It → Design It → Build It → Make It Better 

Tomorrow you'll put your prototype in front of others, gather feedback, and make it even stronger.

AI in This Session

Bring the AI assistant you already know and use. The prompts, workflows, and design techniques you'll experience throughout GamiCon ATX are designed to work across today's leading AI assistants, including ChatGPT, Claude, Gemini, Copilot, Perplexity, and others, allowing you to use the tools that best fit your work.

During this session, you'll use AI to:

• Brainstorm game mechanics 
• Prototype interactions 
• Create learner feedback 
• Generate game content 
• Explore alternative mechanics 
• Strengthen player choices 
• Simplify complex ideas