The Gamification Report Blog
by Monica Cornetti
CEO, Sententia Gamification
Gamification is an effective tool to make training engaging and fun, because it uses the dynamics of games, such as collaboration, chance, and progress, to tap into learners’ intrinsic desires to master and complete tasks.
When done well, gamification ...
by Jonathan Peters, PhD
Chief Motivation Officer, Sententia Gamification
In a previous article, I wrote about the evolutionary psychological aspects of the game mechanic of lotteries. In this article, I want to share some of the cool uses of lotteries to change behaviors. While these examples are no...
by Jonathan Peters, PhD
Chief Motivation Officer, Sententia Gamification
Recently I read some interesting research on the use of lotteries to change behaviors. While the results of these different programs are significant, people criticized the use of lotteries as manipulative, even when this game m...
by Jonathan Peters, PhD
CMO, Sententia Gamification
There is an oft-quoted and perhaps overused prediction by Gartner that 80 percent of gamification efforts are destined for failure. (At least that was the prediction in 2014.) Given the prevalence of the Pareto Principle (80/20 Rule), we could say ...
Written by Monica Cornetti
CEO, Sententia Gamification
Let's talk Key Performance Indicators or KPIs. In its simplest form, a KPI is a type of performance measurement that helps you understand how your HR or L&D department is performing. If everything is important… nothing is important.
To be effec...
When you mention your intention to gamify of learning program, have you ever run into resistance? Have you ever had a higher-up say, “We’re serious people doing serious work,” or “We don’t pay them to have fun”? (Have you asked to go to a gamification conference, say, GamiCon, and struggled to get i...
A lot has been written about intrinsic and extrinsic motivation in popular books and articles, but scientists are not so sure such a differentiation exists. There is no part of the brain dedicated to extrinsic awards and another part that comes from within. Dopamine, for instance, is released, regar...