The Gamification Report Blog

Lotteries as a Game Mechanic… Fun or Manipulation? (Part 2) adult learning e-learning game design gamification motivation Jan 07, 2019

by Jonathan Peters, PhD
Chief Motivation Officer, Sententia Gamification

In a previous article, I wrote about the evolutionary psychological aspects of the game mechanic of lotteries. In this article, I want to share some of the cool uses of lotteries to change behaviors. While these examples are no...

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Lotteries as a Game Mechanic… Fun or Manipulation? (Part 1) adult learning behavioral science e-learning game design gamification instructional design motivation Dec 30, 2018

by Jonathan Peters, PhD
Chief Motivation Officer, Sententia Gamification

Recently I read some interesting research on the use of lotteries to change behaviors. While the results of these different programs are significant, people criticized the use of lotteries as manipulative, even when this game m...

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Level-up Learning: Five Levels of Gamification Design adult learning business objectives corporate training e-learning game design gamification Nov 29, 2018

by Jonathan Peters, PhD
CMO, Sententia Gamification

There is an oft-quoted and perhaps overused prediction by Gartner that 80 percent of gamification efforts are destined for failure. (At least that was the prediction in 2014.) Given the prevalence of the Pareto Principle (80/20 Rule), we could say ...

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4 Levels of Measurement for Your Next Gamification Project adult learning business objectives corporate training e-learning gamification Nov 25, 2018

Written by Monica Cornetti
CEO, Sententia Gamification

Let's talk Key Performance Indicators or KPIs. In its simplest form, a KPI is a type of performance measurement that helps you understand how your HR or L&D department is performing. If everything is important… nothing is important.

To be effec...

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Four Types of Gamification for Learning adult learning business objectives corporate training e-learning gamification Jan 27, 2018

With a nod to Simon Sinek’s Golden Circle, it’s important to know WHY we are gamifying a program or process before we begin to actually gamify it. If I could anticipate what he would say (at least a few years ago) about the WHY of gamification, I believe Sinek would say our WHY will determine HOW we...

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